Online Masters Degree in Public Relations

Imagine a celebrity in your mind's eye, and ask yourself: Is every hair on his or her head perfectly styled or artfully tousled? Is their skin free of blemishes? The image you conjured up is probably flawless. But Hollywood royalty aren't the only ones who benefit from fastidious image management. Politicians, government agencies and businesses all retain public relations specialists who get the word out when their clients do well and perform damage control when needed.

Master's degrees in public relations can help you break into the fast-paced world of image control. If you have an outgoing personality and excellent written and oral communication skills, you could fit into this exciting field.

Earning master's degrees in public relations

Your public relations graduate degree might cover these subjects:

  1. Image management
  2. Media campaigns
  3. Principles of advertising and public relations
  4. Public relations writing
  5. Social media
  6. Speech writing

You can take classes targeting the industry of your choice -- for example, political science courses for a career in government. You can explore business topics if you want to go into corporate communications. If you're currently an undergraduate, you may want to perfect your communication skills by taking speech and English classes.

Career options in public relations

The BLS expects growth in public relations as organizations focus on community outreach and customer relations to enhance their image. In this field, you will probably draft press releases, speak at events and deal with the public. You might also work on fund raising and build the online presence of your company or client.

While bachelor's degrees may suffice for many entry-level jobs, the U.S. Bureau of Labor Statistics reports that 25 percent of public relations managers hold a master's degree, and they typically have experience in the field.

Career salary and growth information

The BLS notes that public relations specialists earned a mean annual wage of $57,550 in 2010, compared to the median salary of $91,810 for public relations managers. Over the 2010-2020 decade, the BLS predicts a 23 percent increase in employment for PR specialists, which is faster than average, whereas managers should see average growth of 16 percent.

In the competitive field of public relations, an advanced degree could be a powerful tool to impress employers. Get started on yours now by checking out one of the online programs in public relations.

Featured Online Public Relations Degree Programs

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1 Program(s) Found
  • Degrees include Media Communications (BS), New Media Journalism (MA), and Creative Writing for Entertainment (BFA)
  • Students learn skills necessary for a career in communications like marketing strategy, multimedia reporting, storytelling, and more
  • Courses designed to teach students how to get consumer’s attention with effective communication strategies across multiple platforms
  • Students work with industry-standard tools and technologies, allowing them to gain real-world experience
  • Online Courses