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Art Of The Start
Turning Challenges Into Opportunities
Guy Kawasaki
Guy Kawasaki is an entrepreneur, author and the chief executive
of Garage Technology Ventures, a venture capital investment
bank for tech firms. Guy will provide expert answers to all
your questions about starting a business.
I work with three other partners on a small Boston-based
startup. One of our partners has been living abroad for the
past 18 months in France. This hasn't impacted our working
relationship for the worse--she's still active via e-mail
and teleconferences. Will VCs frown on our having a partner
overseas?
I wouldn't bring it up in the first part of the first meeting,
but it might not be a deal killer if other aspects of your
startup are super interesting. You could position this as
"outsourcing development" to a country with cheaper
labor, but that might not fly with France being the country.
You are, however, making it harder to get funding. Your arrangements
are not typical or ideal from an investor's point of view.
You've mentioned that "ideas are easy, implementation
is hard," but I still find that I am paranoid about sharing
too much with potential investors. It's not that I think my
idea will seem so spectacular to others, but that I am so
in love with the project myself. Any advice on how to overcome
this fear?
Find a good therapist.
My project is dedicated to helping teens in lower-income
brackets. However, I am not registered as a nonprofit. Will
VCs take me seriously so long as I have a solid business plan,
even if I don't have nonprofit status?
Is this a trick question? VCs will not take you seriously
if you are a nonprofit organization. VCs are not interested
in not-for-profit organizations, though they frequently invest
in for-profit companies that don't make money, but not intentionally.
First, I just want to say that your column is a pleasure
to read. Could you please enlighten us with an example from
your own history in the VC/startup space? What was one of
the early challenges that you were able to overcome that might
inspire the rest of us?
With a lot of help from others in the Macintosh Division
of Apple Computer (nasdaq: AAPL - news - people ), I was able
to convince developers to create products for a computer without
an installed base. Does that qualify? If you need a more recent
example from my current VC career, I would point you to BitPass.
This is a micropayments company that enables organizations
to sell digital content. I met the founder at a legal seminar.
He is a dropout from a Stanford Ph.D. program as is his co-founder.
The company was pre-revenue, but it was a "swing for
the fence idea" that could change the business model
of the Internet. That's my kind of deal.
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